Color me shocked. I had no idea fashion labels paid celebrities to sit front row. I always assumed it was more of an honor for the celebrity…not the line. And while I’m sure that is the case with couture lines and fashion brand royals like Carolina Herrera and Marc Jacobs..apparently department store brands shell out the big bucks for the big (and small) names.

rihanna fashion show

For labels such as Miss Sixty and Rock & Republic, it seems like the more A, B and even C-list stars they can get, the merrier. Industry insiders break down the cost of putting of celebrity in your front row by class of star.

A-List
Rihanna ($100,000 or more)
Beyonce ($80,000-$100,000)
Mary Kate and Ashley Olsen ($80,000 each)
Julianne Moore ($60,000)
Maggie Gyllanhal ($60,000)
Chloe Sevigny ($60,000 or more)
Jennifer Lopez (circa 2005: $80,000; circa 2010: $30,000)
Lindsay Lohan (circa 2006: $60,000; circa 2010; UNINVITED)
Colin Firth (pre-A Single Man: $5,000; post-A Single Man: $15,000)

B-List
Blake Lively ($50,000)
Leighton Meester ($40,000)
Hillary Duff ($40,000)
Other Gossip Girl cast members ($25,000 a piece)
Jared Leto ($25,000)
Cliven Owen ($10,000)
Kristen Bell (unpaid, but airfare, makeup and clothing are taken care of)

C-List
Kim Kardashian ($35,000-$50,000)
Amanda Bynes ($25,000-$30,000)
Eliza Dushku (unpaid, but airfare, makeup and clothing are taken care of)

D-List
Paris Hilton (free or UNINVITED)
Jersey Shore cast (UNINVITED)
America’s Next Top Model Winners (free)

Source